Background / History

A recognizable landmark of Sudbury, Ontario, the Sudbury Pearl St. Water Tower is a reminder of a bygone era in Sudbury's history.  The structure was designed and built by Horton Steel Works Limited, Fort Erie (Now Niagara Energy) between 1953 and 1956.  The Pearl St. water tower has a capacity of 1,000,000 imperial gallons.  It was decommissioned in 1998, by the Sudbury City Council several months after the Minnow Lake water reservoir was installed which holds approximately 8,000,000 imperial gallons of water.


The Council was approached by Westar Investments in October 2003 to sell the property. Westar pursued the sale over a two year period with the Council.  Hurdles the Council had to overcome included making the tower surplus to requirements, resolving land title issues, road allowances and assessing easement requirements for third parties.  After Several By-Laws the tower was finally advertised in The Sudbury Star for sale, by tender on the 18th of January 2006 with bids closing on the 31st January 2006.  Westar’s bid was accepted and final sale contracts signed on the 2nd Feb 2006.  The sale contract was ratified by the Sudbury town planning committee, on the 14th February 2006 with final Council approval given on the 22nd February 2006 under By-Law 2006-35.  In June 2006, Westar received City approval to convert the tower into commercial office space, banquet facilities and a restaurant.  In 2008, Westar revised its application to allow for several storeys of condominiums, below the tank, with commercial office space, banquet facilities and a restaurant built into the tank for a total of 10 storeys of development.  Unable to secure financing, an application for demolition was made in November 2009.  This historic landmark was in danger of being demolished.  

On February 26th, 2010, two entrepreneurs, co-founders of Media Environmental Inc. approached Westar Investments to purchase the property.  Purchasing the Pearl St. water tower was contingent on a rezoning application approval.  On April 1st, Media submitted an application for re-zoning.  On May 26th, 2010, Media received in writing that By-laws 2010-80Z, and 2010 82Z were passed by City Council on the 28th day of April, 2010.  The proposed application gave permission to convert the Pearl Street water tower into residential dwelling units, commercial office space, banquet facilities, and a restaurant.  The proposal also included for the establishment of twelve 12 advertising ‘Artboards’ to be leased by a variety of advertisers.  Five 'Artboards' exist today, offering advertising the ultimate location to brand their business in Sudbury.  The 'Artboards' measure 20 feet by 32 feet and are permitted in conjunction with the commercial and/or residential space.

Since 2010, Media Environmental has worked with its partners, including the Greater City of Sudbury, on a plan that would see the Sudbury Water Tower and surrounding area transform into a vibrant community. In June of 2014, the owners were faced with horrific news.  Jeffrey, was diagnosed with ALS at the age of 32.  In July of 2015, after much contemplation, the partners & best friends, which once held a brilliant vision to develop the iconic Sudbury landmark, decided that it would be best to pass on the torch to the next entrepreneur.  'It's a great opportunity for Sudbury to capture'. Our time and focus is now with our families.

The Sudbury Water Tower changes ownership on July 22nd, 2016!  Congratulations to the new Owner!